Pigeons to Drones: Aerial Photography Then and Now

What do pigeons, rooftops, planes and rockets have in common? They instrumentally propelled aerial photography into the technological marvel it is today. And they all played a part in the inspiration to develop drones to capture images and footage once only imagined possible. From pigeons to drones, or wing to joystick, the history of aerial […]

Read More

Taking the Lead – Virtually!

On Thursday, November 12th, Chris Kuban, President and Founder of Chemistry PR and Multimedia and President of the St Louis Chapter of PRSA, hosted the 25th virtual event for PRSA St. Louis within the last 7 months. Since taking the lead on the idea of bringing chapter events and meetings into the ‘virtual’ environment in […]

Read More

The How and Why of Repurposing Content

Matt Press, in his Splash Copywriters Blog post wrote, “Mankind is wired to love stories.” For businesses, a well-told story can change everything, including the bottom line. For nonprofits and foundations, the story is especially important because it evokes the kind of emotion that attracts supporters and raving fans and again, a bigger bottom line. […]

Read More

Small Businesses Need PR

For many small businesses, PR is not typically top of mind, but it should be. Public relations agencies have an arsenal of tools unique to them that, when used effectively, produces serious brand recognition and audience reach that everyday advertising just can’t match. PR can cover everything from interviews with members of the media to branding, promotions, leadership […]

Read More

PR For All Ages

An individual’s age is a common predictor of attitudes and behaviors, according to the Pew Research Center. This is the reason communicators typically use age cohorts (such as Baby Boomers, Generation X, Millennials/Generation Y, Generation Z) as the primary target audience differentiator. To communicate effectively, one must recognize and understand the challenges, motivations and communication […]

Read More

We Made the BEST PR Firms in St. Louis List!

Chemistry PR and Multimedia is  proud to be named among the Best PR Firms in St Louis again! The Small Business Monthly sends out notifications to hundreds of business owners in the Greater St Louis Area asking them to nominate their colleagues and connections for “The Best of” lists in a number of categories. I am […]

Read More

Chemistry Adds Haley Sandvoss to the Team!

Chemistry PR and Multimedia founder and managing consultant Chris Kuban is passionate about the PR industry. He is also passionate about young people who make PR their chosen career path. Offering internships to students of the industry is just one way Chris enjoys helping them traverse the road from academics to the real-world application of the […]

Read More

4 Reasons Your Core Values Will Win More Business

Core values are the principles that guide one’s beliefs and decisions, dictate behaviors, and that help differentiate right and wrong. There are several core values, just check out this list of 39  Psychology Today pushed out a few months ago. A handful of these stand out for individuals and businesses as most important and impactful both […]

Read More

Business Networking Yesterday and Today

Networking is an important part of developing business and professional relationships. How has networking changed over the years? Take a look at business networking yesterday and today.    Yesterday Does this sound familiar at all? “The way a person developed trust was by how they (and in business then it was mostly men) act. A […]

Read More

Chris Kuban to Emcee PRSA Spring Symposium “Handling Sexual Harassment in the Media”

As the 2018 St. Louis Public Relations Society of America’s Programming, Development and Networking Committee Chair, Chris Kuban has put together an amazing lineup of spectacular speakers on the issue of sexual harassment.   Chris is also the founder and managing consultant at Chemistry PR and Multimedia.   If a PR professional, you need to ask yourself […]

Read More